LG's 'White Card' could replace all your credit and debit cards
Remember Coin, the electronic card that promised to replace your credit cards, debit cards and rewards cards? Yeah, it was a flop, but LG is now reportedly cooking up a similar version of the all-in-one payment card.
The credit-card-like device will reportedly be called LG Pay White Card, according to a report by ETNews. Like Coin and Plastc, the White Card will be able to store several credit, debit and rewards cards.
A leaked photo of the so-called White Card (shown above) shows a card with a simple LCD to display which card is selected, as well as buttons to switch between the cards. The contacts on the left side of the card are used for charging the White Card, which requires a separate charger.
Though mobile payment platforms such as Apple Pay, Samsung Pay and Android Pay use smartphones to replace physical payment cards, LG hopes its White Card will differentiate LG Pay from the competition. The company reportedly wants to target not only smartphone users, but also less tech-savvy users like elderly customers The company reportedly wants to target not only smartphone users, but also less tech-savvy users like elderly customers who may not own a smartphone with any supported mobile payment platform.
ETNews claims the Korean electronics company has ordered 50,000 White Cards in preparation for its launch. LG announced in November it had partnered with two major Korean credit card companies — Shinhan Card and KB Kookmin Card — to launch the service in South Korea. Lotte Card, another major Korean credit card company, has also reportedly signed on with LG Pay. An unnamed source told the ETNews "most [credit card] companies will join LG Pay" by next month, though it's unclear if they are referring only to Korean credit card companies.
We're expecting to hear more about LG Pay and White Card in a few weeks at Mobile World Congress in Barcelona. Mashable will be on the ground bringing you the latest in mobile news from the show.
